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Today, supermalls are replacing ‘kirana’ stores all over India. India’s retail infrastructure is slowly undergoing a change with many hi-fi supermalls being constructed and operating in various cities. The mall concept has come to stay for good. The Indian customers seems to be undergoing a shift in terms of personality, buying motives, interests, attitudes, beliefs and values when he or she is making a shift from ‘kirana’ stores towards shopping malls.
The scope of this research is to assess the overall customer’s satisfaction, response of customers with regard to the availability and quality of products and services offered at shopping malls and the comfort level of the respondents towards shopping in the shopping malls in Coimbatore. This study is restricted to 3 shopping malls in Coimbatore.

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How to Cite
P.Thirumalai Samy, M.Rajkumar, & N.Sathiyalakshmi. (2017). An empirical study on satisfaction level of customers in shopping malls with special reference to coimbatore district . International Journal of Intellectual Advancements and Research in Engineering Computations, 5(2), 2135–2137. Retrieved from